2 July 2014 – They could have spent two weeks of their school holidays having all the fun as some youths would before school reopens.
But, 24 students from six tertiary institutions in Singapore – ERC Institute, Nanyang Polytechnic, Nanyang Technological University, Republic Polytechnic, Singapore Polytechnic and Temasek Polytechnic – have chosen instead to spend their leisure time giving back to the community.
Moove Media Hails Young Hearts, organised by Moove Media, Singapore’s leading Out-Of-Home media owner, saw students pit against one another in how well they execute their outreach programmes in 10 days.
The team made up by students from ERC Institute and Republic Polytechnic, brought cheer to the elderly at the Redhill Moral Senior Activities Centre through songs, dance and traditional games, while the team from Nanyang Technological University and Singapore Polytechnic took to the streets along Orchard Road to promote responsible online behaviour. The third team from Nanyang Polytechnic and Temasek Polytechnic carried out acts of kindness and encouraged recipients to pay it forward.
Miss Sharma Pooja Gopal, a 22-year-old student from ERC Institute, said: “I enjoyed the competition as it gave us students a no-holds-bar platform to do what we wanted. At the end of the programme at the Redhill Moral Senior Activities Centre, I hugged many of the seniors. One of them had tears in her eyes and wanted us to come back again, which we are planning to.”
Said Mrs Jayne Kwek, CEO, Moove Media: “This is the third year that Moove is organising an event to engage the youths of Singapore because we hope to encourage them to spend their time doing something meaningful and give back to the community.”
In tandem with the event, Moove is holding a Snap & Win social media campaign until 31 July 2014. Details can be found on Moove Media’s Facebook page at https://www.facebook.com/MooveMediaOutdoor.